A multi-level marketing company supplying health products sought a written opinion in on whether a proposed multi-level marketing plan would raise concerns under the Competition Act.
The Competition Bureau issued an opinion in . The company made changes to its plan by removing the sale of a product from the plan. As a result, the plan no longer raised issues under section 55.1(2) of the Act. The multi-level marketing company also provided the Bureau with an assurance about the health-related representations on their other products.
The Competition Bureau is obliged to ensure that operators of multi-level marketing plans who request an opinion are in compliance with the Act generally and has developed a policy concerning the issuance of opinions in those circumstances where a representation about the performance or efficacy of a product appears to raise a serious issue under the Act.
(3101568)