Alberta Environment

Office of the Deputy Minister

10th floor, Petroleum Plaza, South Tower

9915 - 108 Street

Edmonton, Alberta, Canada T5K 2G8

Telephone (780) 427-6236 Fax (780) 427-0923

www.gov.ab.ca/env

April 20, 2007

Mr. Raymond Pierce, Deputy Commissioner

Fair Business Practices Branch

Competition Bureau Canada

Place du Portage 1

50 Victoria Street

Gatineau, Quebec

KIA OC9

Dear Mr. Pierce:

The Honourable Rob Renner, Minister of Alberta Environment, has forwarded a copy of your letter of March 5, 2007, and the enclosed draft Environmental Claims: A Guide for Industry and Advertisers. As Deputy Minister of Alberta Environment, I am pleased to respond.

I have shared the document with appropriate staff within Alberta Environment and we have no specific comments or concerns. The Guide appears to provide useful information to industry and advertisers on responsible environmental labeling and declarations.

I appreciate your efforts and wish you all the best in your consultation.

Sincerely,

C. Peter Watson, P.Eng.

Deputy Minister

c.c. Hon. Rob Renner

Minister of Alberta Environment